K5 Future Retail Conference Berlin 2027

The K5 Future Retail Conference, often called the K5 Konferenz, is a German retail and e-commerce conference organised by K5. Its 2027 edition takes place on 22 and 23 June 2027 at the Estrel Berlin. The organiser counts more than 35,000 visitors across its editions. It targets retailers, brands and e-commerce decision-makers, from C-level to operational teams, plus the solution providers and agencies that serve them. To keep buyers and vendors balanced, K5 sells separate ticket categories and caps provider tickets at each price level. Figures advertised for 2027 are 5,000 visitors, more than 250 speakers, over 200 partners and exhibitors and 70 masterclasses. K5 has named three main themes for 2027: China and Asia, including the fast-moving sales models associated with Temu and Shein; agentic commerce and companies reorganised around AI; and social and live commerce. The programme is spread over two main stages, the FURE Stage and the Deep Dive Stage, three expo stages and eight rooms for practical 60-minute masterclasses. A 5,000-square-metre auditorium is reserved for AI strategy, and exhibitors fill two expo halls. The K5 KickOff Night and the K5 Connect Party sit around the sessions, and the K5 app handles matchmaking, the timetable and meeting bookings. The site also links to a Commerce Award and startup pitches, listed with the 2026 programme. The early-bird retailer pass is €599 against a regular €899, with a team rate of €499 per ticket from three tickets; no early-bird end date is given. Solution providers and agencies pay €949 early bird or €1,399 at the regular price. The VIP retailer package costs €1,599 and adds two nights at the Estrel, a speakers dinner on 21 June and a VIP lounge. Startups no older than three years can buy from €299, though the edition this offer belongs to is not stated. All tickets include catering on both days, the KickOff Night and the Connect Party. An undated claim on the site says more than 72% of tickets have been sold. For affiliates the fit is indirect: K5 is a retail event, not an affiliate show. It is most relevant to e-commerce affiliates, content publishers and media buyers whose clients are online shops and brands, and the social commerce and Asian marketplace themes touch on traffic work in that space. Networks and agencies hunting retail clients should note that provider tickets cost more and are capped.