SaaStr AI Annual 2027 San Mateo

SaaStr AI Annual is the yearly conference of SaaStr, a community for B2B software founders, executives and investors started by Jason Lemkin. The 2027 edition is set for 11 and 12 May in the San Francisco Bay Area. The organiser's homepage lists the San Mateo County Event Center in San Mateo as the venue, while its separate 2027 planning page still says the location will be confirmed after the 2026 event, so the venue should be checked again closer to the date. The audience is senior and commercial. SaaStr expects more than 10,000 attendees, mainly founders and chief executives of B2B and AI-native companies, revenue, marketing and customer leaders, and venture investors. The previous edition, held 12 to 14 May 2026 in San Mateo, also drew over 10,000 people according to the organiser. The programme is built around go-to-market for companies selling AI products. The organiser cites more than 200 speakers, Lemkin among them, and over 100 hands-on workshops covering sales, marketing, customer success and product in an AI context. Separate CMO, CRO and CCO summits are planned for senior leaders. Networking runs through a matchmaking app called Who Do You Want to Meet, which the organiser says is used to book more than 3,000 one-to-one meetings. The site also lists a pitch competition, a Meet a VC programme, a fellowship and free passes for volunteers, and a week of social side events such as happy hours, dinners, brunches and parties takes place around the Bay Area. No 2027 speakers, agenda or ticket prices had been published when this page was prepared. According to SaaStr, people who renewed on site at the 2026 event received the largest early-bird discount for 2027; other buyers should watch the official ticket page. For affiliates and media buyers the fit is marginal. SaaStr is a software industry event, and none of its published content deals with affiliate programmes, paid traffic or performance media. It is most relevant to people who sell into AI and SaaS companies: partner managers at affiliate networks and tracking platforms, agencies offering acquisition to B2B software brands, and publishers covering AI tools who want direct contact with the marketing and revenue heads of those companies.