Digital Marketing World Forum Europe 2026

Digital Marketing World Forum Europe (DMWF Europe) is a two-day conference and exhibition for senior marketers. The 2026 edition is set for 24 and 25 November at RAI Amsterdam in the Netherlands. Its pages do not name the organising company or a street address. The audience sits mostly on the brand side. The organiser expects more than 2,500 attendees, chiefly CMOs, marketing directors and other senior leaders, and says 56% of them hold director-level roles or higher. It also lists over 150 speakers and more than 80 exhibitors. Names already on the 2026 page include Myrthe van Dieijen of the LEGO Group, Hiscox Europe CMO Tobias Wenhart, Merck branding chief Iris Buttinoni, Pooja Adiga of HEINEKEN and Alejandra da Cunha of LVMH Fragrance Brands. Content is spread over ten or more tracks. They run from agentic AI and hyper-personalisation, search, media and performance advertising, and social and community marketing to data and CRM, the creator economy, lifecycle automation, omnichannel CX and loyalty, and video and storytelling. Published sessions include a fireside chat on leadership in AI-driven marketing, panels on omnichannel retail and video-first brand building, and a roundtable asking whether brands, creators or communities hold the most influence. Beside the stages sit an expo floor, peer discussions, meeting areas, evening networking and an afterparty. IAB Europe and FEDMA appear as partner associations, and sponsors include Sprout Social, Quantcast, Optimizely, Awin, Sitecore, Dailymotion and Bloomreach. Three passes are on sale. A pass for either single day costs €721 at the Advanced rate, which ends on 12 November 2026, then €749 until 23 November and €849 on the day. The two-day all-access pass is €849 at the Advanced rate, €899 after that and €999 on the day. Groups buying more than five passes can ask for a discount by email, and payment by invoice is possible on request. The pricing page does not say whether VAT is included. For affiliates and media buyers the fit is partial. DMWF is built for in-house brand teams, and its agenda focuses on AI, data, creative and transformation rather than affiliate programmes or traffic buying. The search, media and performance advertising track and the creator sessions come closest, and Awin, an affiliate network, is the clearest link among the sponsors. The event mainly suits e-commerce marketers and performance agencies looking to meet marketing leaders at large consumer brands; it has no iGaming or crypto focus.