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Sweepstakes casino bans: what operators and affiliates facedStake sponsorship case: Everton, UFC, F1 and KickSportsbook marketing: what DraftKings and FanDuel spendSaaS Affiliate Programs: A Blogger's $680K Semrush CaseRobux gambling ruling: why affiliates are exposedPrizePicks: how DFS pick'em became a $2.5bn US businessPopunder Ads Case: $30K in MENA, 1,536 iGaming FTDsPlayer lifetime value case: $9,125 in CPA, $61,376 GGR

/Sweepstakes casino bans: what operators and affiliates faced/Stake sponsorship case: Everton, UFC, F1 and Kick/Sportsbook marketing: what DraftKings and FanDuel spend/SaaS Affiliate Programs: A Blogger's $680K Semrush Case/Robux gambling ruling: why affiliates are exposed/PrizePicks: how DFS pick'em became a $2.5bn US business/Popunder Ads Case: $30K in MENA, 1,536 iGaming FTDs/Player lifetime value case: $9,125 in CPA, $61,376 GGR

Cases: real spend, real numbers, named GEOs

Every case here comes with spend, revenue and the period it ran. If a number could not be verified, we say so in the piece.

13 published casesUpdated Fri 30 Oct

30.10

7 min

Affiliate KPI dispute: an operator accepted 40% of FTDs

A €180 CPA test for a casino brand targeting Ireland saw 60% of FTDs put on hold over age and redeposit terms the offer left undefined, per the network. What it teaches about KPI terms.

Tomás Rivera · 30.10.2026

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