Business of Apps New York 2027

Business of Apps New York 2027 is the US date in the conference series run by Business of Apps, a media brand covering the app industry that also stages events in Berlin and London. The New York day falls on Thursday 16 September 2027 at Convene, 117 West 46th Street, in Midtown Manhattan. The ticket site gives the hours as 8:30 AM to 6:00 PM Eastern time. The 2027 framing is a single headline: AI is rewriting how apps grow. The organiser expects more than 500 leaders from growth, product and marketing teams. The day combines content stages, an exhibition floor whose 2027 floorplan is already online, and networking sessions, with sponsor and exhibitor packages on offer. The theme list currently on the event page is labelled 2026 and covers AI-driven growth, a new approach to retention, user acquisition across several channels and revenue innovation, so it shows the direction of the series rather than the 2027 programme. A confirmed 2027 agenda has not been found. The audience is in-house app teams. Target job titles run from heads of app marketing, senior UA managers and ASO managers to heads of growth, CRM and monetization, plus founders and C-level executives. The apps behind them span ecommerce, fintech, health and fitness, games, entertainment, AI, productivity and travel, and an attendee sample list can be requested from the organiser. The 2026 New York edition reported more than 500 attendees, over 40 speakers, six content stages and more than 30 sessions. Its speakers included marketers from Peloton, Fubo, The Economist, Realtor.com and Audiomack, while Paddle, RevenueCat, CleverTap and Similarweb were Gold sponsors. Those names belong to last year and say nothing about the 2027 line-up. The event already has a listing on the organiser's ticket site, but 2027 prices and pass types were not published on the pages checked. For affiliates and media buyers the fit is partial. The room is made up of brand-side app teams rather than affiliate networks, so the clearest value is for buyers who already run paid user acquisition for apps, especially productivity and AI products, and for traffic vendors who sell to app brands. Senior UA and performance marketing roles are on the target list, which puts the people who manage acquisition spend in one place. Affiliates working in iGaming, nutra or dating will find no direct link to their verticals in the published material.