Shoptalk Spring 2027 Las Vegas

Shoptalk Spring is a retail and commerce technology conference in Las Vegas. The 2027 edition takes place from 22 to 24 March at Mandalay Bay. The event is aimed at executives from retailers and consumer brands, and at the businesses that sell to them: technology vendors, marketing agencies, startups, investors and professional-services firms. The organiser cites more than 10,000 attendees and over 150 speakers, and says one attendee in three holds a C-suite role. The ticket page puts the expo at nearly 1,000 technology companies. Speakers currently featured on the home page, including people from Macy's, Meta, Wayfair and Reddit, appeared in 2026 and are not a confirmed 2027 line-up. The programme combines keynotes on the Mainstage with parallel sessions in Tracks 1 to 4 and a Mandalay Bay Beach location, plus roundtables, store tours, receptions and VIP dinners. AI runs through the whole agenda, which the organiser calls a "Content Halo". Day one opens with keynotes on customer experience, operational excellence and retail in the age of AI, followed by sessions on AI in MarTech, attribution modelling with AI platforms, the creator economy, synthetic personas and programmatic advertising. Meetup, the pre-scheduled meeting programme, lets attendees book 15-minute slots in advance; the 2026 edition logged more than 50,000 meetings through it. Pricing depends on who is buying. Senior retail and brand leaders who control technology budgets can apply for a free hosted pass with up to $750 in travel costs covered and up to eight 1-1 meetings. Other retail and brand staff pay from $1,250, and founders or CEOs of small, young companies from $850. Marketing agencies, including influencer, SEO and AEO shops, have a $2,495 ticket against a $3,495 full price. Startups start at $1,950, investors at $2,650 and professional-services firms pay $2,795. Most rates rise over time on a discount ladder whose deadlines are not shown. For affiliates and media buyers the fit is indirect. Shoptalk is built for retailers, consumer brands and the companies that supply them. Its relevance here comes from the agency, creator-economy, attribution and AI-marketing sessions, and from Meetup slots with brand-side marketing leaders. That makes it most useful for e-commerce publishers, influencer and performance agencies, and tracking or attribution vendors. Affiliates whose main goal is network deals or new offers would do better to prioritise a dedicated affiliate event.