VENUS Expo Berlin 2027

VENUS Expo Berlin is an annual trade fair for the erotic and lifestyle industry, held in Berlin every year since 1997. The 2027 edition runs from 14 to 17 October at Messe Berlin, in the halls beneath the Radio Tower, and is promoted as the fair's 30th anniversary. The organiser calls VENUS the largest international fair in its field and cites more than 270 exhibitors from 40 countries and over 41,000 visitors a year. The event combines a public show with a trade programme. On the exhibition floor, producers and wholesalers display fashion and lovetoy ranges, while stage shows provide erotic entertainment for walk-in visitors. The audience spans production, retail, platforms, agencies and media, plus creators and the general public. Trade visitors get a separate VENUS B2B Area, kept apart from the public halls, which is meant for meeting manufacturers and decision-makers, negotiating and sourcing stock on preferential terms. The 2027 programme is not out yet, so the 2026 edition is the best guide. That year a B2B Online Area brought creators together with platform operators, agencies and producers around the Fansite Meet-up, aimed at the digital adult business. The B2B space sat in Hall 21B and opened to trade visitors, creators and exhibitors on the Thursday and Friday from 11:00 to 19:00, with panels, presentations and speed networking. Side events included the VENUS Awards at Tipi am Kanzleramt on 22 October 2026 and a B2B party at Bricks Club Berlin on 23 October from 22:30. Tickets and prices for 2027 have not been announced. For reference, B2B visitors in 2026 paid EUR 70 for one day or EUR 120 for all four days, covering the exhibition halls, the business area, talks and panels, speed networking and the party. In 2026 online B2B registration was closed, so tickets were sold only at the B2B & Creator Registration desk on site, and buyers had to show proof that they work in the trade. For affiliates and media buyers who run adult traffic, the useful part of VENUS is the B2B side rather than the public show. In 2026 the platinum sponsor was My Dirty Hobby, BongaCams and Chaturbate were gold sponsors, and exhibitors included VISIT-X, PAXUM, OX Processing and Tantumpay. That mix puts content platforms and payment companies under one roof, which helps partners looking for new programmes or billing contacts.