9 min
Google Demand Gen: placements, setup and when to use it
Google Demand Gen runs visual ads on YouTube, Shorts, Discover, Gmail, Maps and the Display Network. Where it shows, how to set it up, and the limits for gambling.
Traffic and advertising on Google.
Google Ads vs Facebook ads: which is better for affiliates
Google Ads catches people who are already searching; Meta builds demand with creative. How cost, tracking and gambling rules differ, and which offers suit each.
9 min
Google Ads Editor for media buyers: bulk edits and drafts
Google Ads Editor is Google's free desktop app for bulk and offline changes. How buyers sync, bulk edit, copy campaigns, check and post without breaking accounts.
- Interview
Running a media buying agency on AI, with Worify founder and CEO Ashish Gaba
Ashish Gaba, founder and CEO of Worify, on AI-made ads and landing pages, YouTube Demand Gen, an AI agent for Google search and nutra and e-commerce markets.
- Interview
Surviving Panda and Google Shopping, with Genie Ventures co-founder Ciaron Dunne
Genie Ventures co-founder Ciaron Dunne covers Google Panda, the rise of Google Shopping and CSS, failed side projects and a campaign that lost £40,000 on awards night.
- Podcast
AI in media buying, Google Ads and email: lessons from Affiliate Summit and MailCon
Jim Banks and Rob Adler unpack Affiliate Summit and MailCon takeaways, AI in buying workflows, Google Ads budgeting and email deliverability.
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