9 min
Meta Ads MCP: what an AI agent can do in your ad account
Meta Ads MCP lets Claude, ChatGPT and other AI clients read and edit a Meta ad account. Here is what it covers, how to connect it, and what to keep manual.
Facebook / Meta
Traffic and advertising on Meta.
How much do Facebook ads cost? CPM, CPC and price drivers
Facebook ads have no fixed price: an auction sets every CPM and CPC. Dated benchmarks, what moves the cost, how to size a test budget and how to keep Meta spend in check.
Google Ads vs Facebook ads: which is better for affiliates
Google Ads catches people who are already searching; Meta builds demand with creative. How cost, tracking and gambling rules differ, and which offers suit each.
Meta Conversions API for affiliates: setup and deduplication
How the Meta Conversions API works when the conversion happens on an operator's site: postback to CAPI, event_id deduplication traps, match quality and setup.
Meta Andromeda: what changed in ad delivery and how to adapt
Meta Andromeda picks a few thousand candidate ads out of tens of millions before ranking. What Meta has published, what buyers report, and how affiliates should adjust.
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